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High THC Content Does Not Mean What You Think It Does

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High THC Content Does Not Mean What You Think it Means

High THC content does not mean what you think it does. Cannabis is legal in many states across the United States. The plant is gaining attention around the globe due to more and more doctors reporting quality of life improvements for patients using medical cannabis. For example, people with Parkinson’s disease are reducing involuntary movements. Alzheimer’s disease has progressed slower with medical cannabis consumption because of how cannabinoids interact with neurotransmitters in the brain. 

Cannabis Industry Mistakes 

States that have not yet legalized a recreational market do not need to make the same mistakes the already-legal states are making. High THC content does not mean what you think it does. In fact, you may be reducing the quality of the high because of higher THC content. Let’s dig into the cannabis plant’s effects to see how to make sure you have the best high possible. 

Different Strains Do Different Things 

Not all strains are created equal. Some cannabis plants are saturated with different cannabinoids. Cannabinoids interact with the CB1, and CB2 receptors in the body referred to as the endocannabinoid system. There are more cannabinoid receptors in the human body than any other receptor type. The endocannabinoid system regulates the balance of the body and mind. 

Dispensary Trends 

Is your dispensary guilty of following the cliché dispensary trends? With more recreational and medical dispensaries celebrating their grand openings, the consumers are leading the way in the industry by mainly demanding high THC content strains. The stores are responding by requesting higher testing flower products of their growers for vertical farms and forcing partnered grow facilities to push the limits. As a result, some strains show over 30% THC in their flower and pre-roll forms. For example, the strain “Brownie Scout,” which is a mixture of “Platinum Cookies” and “Kosher Kush,” reached 37.5% in a report by ACT Laboratories. The sample was sent by GTI in 2019. 

Cannabis Doctor - High THC Cannabis Does Not Mean What You Think It Does

Cannabis Doctor – High THC Cannabis Does Not Mean What You Think It Does

What does it mean to have High THC Content strains? 

Simply put, it means that the growing procedures used are designed to perfect the amount of THC produced by the plant. In turn, the focus of the growers and facilities becomes analyzing the process of trichome production and using the collected data to boost the plant’s natural ability to make the trichomes. Did you know the cannabis plant collectively has over 100 different cannabinoids? The most widely used and studied cannabinoids are THC and CBD. 

Don’t Miss Out on the Full Cannabinoid Spectrum

Many cannabis users miss out on all the plant has to offer them. In fact, consumers may find a strain to achieve a consistent desired result, such as helping with sleep, focus, laughter, happiness, or melting into the couch after a long day. The addition of other cannabinoids in different amounts and THC or CBD will provide the user with varying levels of specific effects on the body and mind. 

The Classic Northern Lights 

One of my favorite strains, classic Northern Lights, is a heavily Indica dominant strain. While not all Indica plants are sedating, Northern Lights is one of the strains that live up to the common dispensary lingo saying “Indica, in the couch” or “for nighttime use.” For many users, Northern Lights is one of the strains with a “couch-lock” high. 

Cannabis In a Grinder

Cannabis In a Grinder

Increased Focus and Better Sleep 

For me, the strain called “Northern Lights” lengthens the time I am naturally able to focus on intricate tasks. I can shut down my mind for the night or just relax without worries or stress of the day bothering me to an uncomfortable level. I get better sleep, and as a direct result, I get less stress, leading to more consistent sleep. 

A Strain I Use for Stress Triggered Insomnia 

The Northern Lights strain is helpful for me. Diagnosed with stress-triggered insomnia. It has a minimal CBD content and a THC level of 18% on average. However, I had the strain “OG Lemon Haze,” which tested at 27%, and my experience was nowhere near as pleasant as the Northern Lights strain. For many people, “OG Lemon Haze” gives them a giggly energetic high. Still, it triggered a feeling of anxiety, which is the opposite of the effects I got from the Northern Lights strain that I enjoy. 

Cannabis for Better Sleep- You Don't Need High THC Content

Cannabis for Better Sleep – You Don’t Need High THC Content

I Prefer Calming Cannabis 

I prefer to have a calming feeling, which the Northern Lights strain provides. I have noticed a trend that with my body chemistry, the more limonene present combined with a THC content above 20%, the more likely I am to become anxious. I just focus on how I feel and make sure I remember which strains I am fond of so that when I go to the dispensary, I can find the right product, not just the highest THC product. 

Lower THC Strains Have More Characteristics 

The plants with lower THC production generally have higher amounts of other cannabinoids, such as CBC, CBG, CBD, or CBN. This allows the plant to supply what is referred to as a “full-spectrum” experience. A plant with 12% THC and .1% CBG might be the perfect solution for someone, along with the pinene terpene. Always keep good information for yourself to find suitable strains. It will probably cost you a lot less in the dispensaries if you buy strains with lower THC content. The dispensaries tend to have a hard time moving these products. So many excellent strains are overlooked because of a lower THC content, but it may just be the strain you needed to get so you could be the highest you have ever been.  

No Testing or low-end testing? 

Suppose a company does not pay a lab to test their products for each cannabinoid and terpene. In that case, that is a tell-tale sign that a company is more about profits than customers. Give them the benefit of the doubt if they are new. It might be a budget issue. If their second or third shipment doesn’t have the complete profile, they were very likely asked by the lab if they wanted to include the full profile or just the THC and CBD content. Instead, they opted to save the extra cash. 

Cannabinoids

Cannabinoids

The Endocannabinoid System 

Every human body has an endocannabinoid system, and we all produce cannabinoids in the human body. No two humans share the exact same traits. Some people have different needs when it comes to the cannabis plant. I tried the strain GMO, which tested at 31%, and I barely felt high, while others said it was very potent for them. There are a lot of variables, hundreds in fact, that contribute to achieving the desired effects from cannabis. 

Keep A Strain Journal 

Keeping a strain journal is a brilliant way of tracking which strains to watch and which to avoid based on your needs. I have smoked some strains testing in the 13%-16% range, some of the best-flavored strains with such pleasant effects as “Booberry Cookies” from Nature’s Remedy. I smoked it, expecting a very mild high, but I was greeted with a very pronounced head high as my mind filled with unique ideas about a project I had been planning out. Before long, I realized I was just staring at my computer screen, not actually doing anything. So, I shifted my thoughts directly into the project, recounting the ideas as the project progressed. 

Cannabis Strain Journal

Cannabis Strain Journal

Try a lot of different strains and document the experience. 

Cannabis consumers need to try out a wide variety of strains. The science of finding the correct strain for specific needs is not yet perfected and will require some effort on the consumer’s part. Keep a journal, document how a strain makes you feel, and write down the cannabinoid and terpene profiles. You will be able to figure out through data collection which strains have similar profiles that you enjoy or serve a specific purpose. For example, your perfect “sleep aid” cannabis strain might make your friend stay awake and write a symphony overnight. If you help your friend with their strain journal, they will know which strain helps them with their own cannabis journey. 

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Cannabis Industry

Elon Musk: Twitter Should Allow Cannabis Ads

Twitter is known for being on the cutting edge of technology and popular culture. But there’s one thing missing from its advertising options- cannabis.

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Elon Musk Twitter Should Allow Cannabis Advertising


Elon Musk, the Cannabis Industry needs Ads on Twitter. Twitter is known for being on the cutting edge of technology and popular culture. But there’s one thing missing from its advertising options- cannabis. In states where it’s legal, cannabis companies should have the opportunity to advertise their products on your platform just like any other business. It can be easily achieved by targeting an audience over 21 and only allowing ads in legal states.

Twitter Is Unique Ads Platform Owned by Elon Musk
Twitter Is Unique

Elon Musk, what do you say? It’s time to light this idea up.

Imagine the potential for innovative advertising through Twitter’s various features- promoted tweets with branded hashtags, creative gifs and videos, even sponsored moments curating tweets about a certain strain or product. If Twitter were to allow cannabis ads, it could open up a whole new market and potential revenue stream. So Elon Musk, what do you say? It’s time to light this idea up.

Allowing cannabis companies to advertise their products on Twitter

The cannabis industry is crying out for a savior and Twitter may just be the hero it needs. Allowing cannabis companies to advertise their products on Twitter would open the floodgates for new growth in the industry. Without advertising, companies have primarily relied on word-of-mouth and good press to drive sales. While successful in some cases, this can only do so much to aid losses that are spiraling into the billions.

Cannabis Companies are Losing Money, Cannabis Ads Can Fix Some Of This
Cannabis Companies Losing Money

Advertising, reaching customers who are already interested in cannabis products

Twitter offers a unique platform for targeted advertising, reaching customers who are already interested in cannabis products. This kind of targeted advertising could attract new consumers and boost revenue for struggling companies. It’s time for Twitter to step up and become the green beacon of hope for the cannabis industry.

It’s time for Twitter to take a leading role in connecting cannabis businesses and consumers

Twitter has long been known as a platform for sharing thoughts and opinions, and the cannabis industry is no exception. From consumers to medical experts to business owners, Twitter buzzes with discussion about all things cannabis. But with the market constantly evolving and new products being introduced, it’s time for Twitter to take a leading role in connecting businesses and consumers.

Sharing Ideas and Knowledge about Cannabis
Sharing Ideas and Knowledge

By allowing cannabis companies to advertise on the platform, Twitter can provide a space for innovative brands to share their offerings and reach new audiences. It’s a chance for Twitter to reaffirm its reputation as a hub of cutting-edge ideas and push the industry forward. In this rapidly growing market, Twitter advertising could be just the boost that cannabis businesses need to thrive.

Elon Musk, you have the opportunity to direct the conversation surrounding cannabis on a global scale

As the new owner of Twitter, Elon Musk, you have the opportunity to direct the conversation surrounding cannabis on a global scale. By allowing advertising and information about cannabis on the platform, you have the power to improve education and access for those who need it for medical purposes and generate more opportunities within the industry.

Elon Musk Has a choice to make -Twitter Can Shift the Cannabis Industry's Direction
Twitter Can Shift the Cannabis Industrys Direction

Cannabis has countless potential benefits, from relieving pain and anxiety to creating sustainable materials and fuels. By bringing this discussion to Twitter’s “town square,” you can amplify voices within the industry and facilitate difficult conversations that will ultimately lead to progress. Let’s make Twitter the central hub for all things cannabis.

Allow Cannabis Ads on Twitter.

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Cannabis Industry

Is Hemp Housing The Best Thing For Cheaper Housing Ever?

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This hemp home in Asheville, North Carolina (NC) was constructed by a 40-person volunteer, subcontractor, and design team using Hempcrete, which consists of hemp, lime, and water. Hempcrete, the first permitted homemade insulation made from hemp plants, lime, and water, was installed outside Chelsea. Hempcrete, made from hemp and lime, has been used to build an eco-friendly house inside a converted farm shed.

Hemp is a Healthier and more Sustainable Alternative
Hemp is a Healthier and more Sustainable Alternative

Hemp is a Healthier and more Sustainable Alternative

Hemp is a healthier and more sustainable alternative to many conventional construction materials. Hempcrete is made by mixing hemp with lime and water to create a construction material known as Hempcrete. Besides its safety for construction, hemp also boasts several environmental and health benefits. The hemp plant grows quickly, requires little or no pesticides or fertilizers, and is easy and environmentally friendly to turn harvested hemp into construction materials such as Hempcrete.

We Can't Ignore Hemp's Price-Competitiveness
We Can8217t Ignore Hemp8217s Price Competitiveness

We Can’t Ignore Hemp’s Price-Competitiveness

With its price-competitiveness and environmental credentials, hemp is already severely worth consideration as a primary building material right now. Moreover, hemp deserves the chance to be the primary building material because it is both benign in its production and use. It could even improve the living experience of the home.

Hemp Has Advantages Over Cement
Hemp Has Advantages Over Cement

Hemp Has Advantages Over Cement

However, despite its numerous advantages over cement, hemp is not considered a superhero of building materials. Compared to its namesake, cement, Hempcrete offers some other benefits besides being a durable material. However, you may need to raise your build costs significantly if you use Hempcrete for home construction. It’s still relatively rare and expensive to obtain. The solution to that problem is easy, make more hemp farms.

New Houses are Still Rarely Constructed with Hempcrete
New Houses are Still Rarely Constructed with Hempcrete

New Houses are Still Rarely Constructed with Hempcrete

A hempcrete can be produced relatively cheaply if its hemp is grown locally and is delivered to the construction site via energy costs. However, new houses are still rarely constructed with Hempcrete. As a result, Hempcrete makes up just a tiny percentage of all construction in Paris.

To Make Hempcrete At Home Still Needs Metal and Wood
To Make Hempcrete At Home Still Needs Metal and Wood

To Make Hempcrete At Home Still Needs Metal and Wood

It is possible to make many parts needed for building a home from hemp, but there are a few limitations. For example, if you build your own home with hemp, you would also need to use other materials, such as wood or steel.

Some people are not building houses with hemp because of the expertise required. Group innovation could solve these problems relatively quickly if more people began building homes with hemp.

Hemp Can be Used to Build a Home
Hemp Can be Used to Build a Home

Hemp Can be Used to Build a Home

Even so, if someone says that hemp can be used to build a home, you may think they’re insane. You can make with hemp as a growing global network of enthusiasts wants everyone to know. If you’re considering it, you might discover others in your community have similar ideas.

How Hempcrete is Made
How Hempcrete is Made

How Hempcrete is Made

Hempcrete is made by mixing water, lime (pulverized limestone), and hurd. The hurd that comes from the middle of a stem is mixed with water and molded into walls. After removing the fibers from the hemp stalks, the cores remain, which are the woody internal parts of the stalks. Hempcrete is a mixture of lime and water and hemp hurds.

Builders Must Manually Mix Dry Hemp
Builders Must Manually Mix Dry Hemp

Builders Must Manually Mix Dry Hemp

To build walls, builders must manually mix dry hemp to make Hempcrete, which is then compacted between forms. This material can be formed into shapes that fit between house studs, such as blocks or bricks. As soon as hemp mulch is dry, thick, highly insulated walls are built, which also support the home.

Highly Insulated, Breathable Walls
Highly Insulated, Breathable Walls

Highly Insulated, Breathable Walls

A lime-rich mix of hemp hulls, lime, and sand was then applied to the interior wall surfaces after the spray-applied installation of the walls was completed. A hemp-lime mixture also created highly insulated, breathable walls, which produced long-lasting homes with increased comfort over existing housing options.

Hemp Homes can Protect the Interior From Moisture
Hemp Homes can Protect the Interior From Moisture

Hemp Homes can Protect the Interior From Moisture

In addition to insulating against the heat, hemp walls conduct moisture from the interior to the outside. Both new and existing homes can be protected from moisture damage by using hemp as stucco-like material.

The Hemp Plant Grows Very Quickly, Which Leads to Cheaper Housing
The Hemp Plant Grows Very Quickly, Which Leads to Cheaper Housing

The Hemp Plant Grows Very Quickly, Which Leads to Cheaper Housing

When Hempcrete is made with the current methods, claims include it doesn’t use as much water as other stringy plants like flax. The hemp plant, however, grows very quickly, much faster than wood. Also, it can be harvested without harming the environment and used for construction. In fact, Hempcrete’s main appeal is its ability to sequester carbon and its easy cultivation and harvesting, which makes it a popular material among environmentalists.

Resilience Vapor Permeability and Carbon Absorption
Resilience, Vapor Permeability, and Carbon Absorption

Resilience, Vapor Permeability, and Carbon Absorption

With hemp and lime matrix combination, Hempcrete has high resilience and vapor permeability, creating a building that locks in carbon, helping to create a healthier structure. Additionally, Hempcrete locks up atmospheric carbon (like wood) within its hemp components. Lime reduces CO2 when it is made but will also absorb gas from the atmosphere when it is dry. Its exterior walls are spray-applied, breathable Hemplime, while its interior floors are HempWood, incredibly durable and breathable. The home was officially unveiled on Earth Day as Pennsylvania’s first hemp-based residential renovation.

HempLime Homes of New Castle
HempLime Homes of New Castle

HempLime Homes of New Castle

HempLime Homes are renovated in New Castle’s Lower East Side by DON Enterprise. The renovation initiative is led by DON Enterprise of New Castle, PA.

Texas A&M University Got .47m from the DOE
Texas A&M University Got $3.47m from the DOE

Texas A&M University Got $3.47m from the DOE

Texas A&M University was awarded $3.47 million by the Department of Energy (DOE) to help build affordable housing through 3-D printing of a hemp-based construction material called Hempcrete. In addition, a company in Washington state received a $100,000 grant from the Environmental Protection Agency (EPA) last year to support the development of industrial hemp-based sustainable bricks.

Pavatex

Many units were constructed using Lime Technology’s Hempcrete, or Natural Building Technologies’ Pavatex Wood Fiber. In contrast, others were constructed using Lime Technology’s Hempcrete.

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What Are Biotechnology Companies Finding Out About Cannabis?

Cannabis biotechnology sciences will likely lead to worldwide cannabis legalization. Learn about biotech cannabis here and keep an eye on the biotech research.

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What Are Biotechnology Companies Finding Out About Cannabis
What Are Biotechnology Companies Finding Out About Cannabis?
Pharmaceutical Cannabis Biotechnology
Pharmaceutical Cannabis Biotechnology

Smaller biotechnology companies to big pharmaceutical companies like AbbVie (NYSE:ABBV) research marijuana. Many biotech companies use lab-produced cannabinoids because they don’t have access to the plants. However, because of the known variations between a lab-made organic compound and a natural plant-produced compound, these studies get some scrutiny from various scientists encouraging the use of the natural plant. Still, these biotech companies push forward with less traditional methods because of the legal issues surrounding the cannabis plant and the potential commercial benefits.

Biotechnology Genetically Engineered Microbes
Biotechnology Genetically Engineered Microbes

Genetically Engineered Biotechnology Microbes

There are a few companies that genetically engineer microbes to make cannabis ingredients. Amyris (NASDAQ:AMRS), Ginkgo Bioworks (NYSE:DNA), Hyasynth Bio, Farmako (CSE:AGRA), and Precigen (NASDAQ:PGEN) transfer marijuana’s genes to bacteria, algae, or through a yeast fermentation process.

Biotech aims to make Cannabinoids Cheaper, Better, and Faster

An agreement between Ginkgo Bioworks, a synthetic-biology company from Boston, Massachusetts, and Cronos Group (NASDAQ:CRON), a Toronto-based cannabis producer, laid out plans to produce CBD and other cannabinoids in yeast for under $1,000 a kilo. They have a partnership with Ginkgo Bioworks since 2018. CRON asked Ginko to grow cannabinoids directly from fermentation vats. As a result, Ginko bioengineered yeasts and, in turn, applied the end products for medical applications. Epilepsy treatment is one of the driving factors. For those who skipped biology class to smoke some reefer instead, bioengineering is the process of creating artificial organic compounds.

Biotech Cannabinoids Cheaper, Better, and Faster
Biotech Cannabinoids Cheaper, Better, and Faster

Biotechnology Pharmaceutical Extracts

One biotech company extracts pharmaceutical-grade cannabinoids from the plants. Trichomes are droplets of oil that contain cannabinoids. That’s the crystal-like sticky stuff on the plant’s outside. However, this is often referred to as resin in the consumer market. Researchers without access to cannabis plants use organic compounds to mimic the trichomes’ process. Yarrowia lipolytica, the brain yeast, has shown some promise in labs.

Biotech Yarrowia lipolytica The Brain Yeast
Biotech Yarrowia lipolytica The Brain Yeast | By Ger Oliver 8211 Own work CC BY SA 40 httpscommonswikimediaorgwindexphpcurid=91553335

Farmako Acquisition & Largest Import Contract for Pharmaceutical Cannabis

Farmako, a company from Frankfurt, Germany, acquired by AgraFlora in 2019, engineered tequila bacteria, Zymomonas mobiliz, to make cannabinoids. Their technology creates cannabinoids faster and cheaper than yeast. In addition, this bacteria produces cannabinoids continuously, while yeast is inconsistent. As a result, a Vancouver, Canada-based cannabis producer, Zenabis (TSX:ZENA), agreed to buy 36 tonnes of bacteria-derived CBD from Farmako. This was the first ever agreement on a biosynthetic cannabinoid.

Biotechnology for Cannabinoid Production Using  Zymomonas mobiliz
Biotechnology for Cannabinoid Production Using Zymomonas mobiliz | By Y tambe 8211 Y tambe8217s file CC BY SA 30 httpscommonswikimediaorgwindexphpcurid=49535

Amyris Uses the Yeast Technique

Amyris genetically engineers yeast to produce many cannabinoids. This method costs much less than growing plants at scale. Using the engineered yeast, Amyris can synthesize various major and minor cannabinoids.

Cannabis Biotech Cost Reductions
Cannabis Biotech Cost Reductions

Biotech Cannabinoid Production Studied

We still don’t know precisely how plants produce THC and CBD. Although, we do know cannabigerol (CBG) makes other cannabinoids as the cannabis plant matures. This is why CBG is often called “the mother cannabinoid.” Despite that, several biotech companies are creating the various cannabinoids themselves.

Biotech Cannabinoid Production Studied
Biotech Cannabinoid Production Studied

Microorganism Cannabinoid Production

Some biotech companies make microorganisms that release THC, CBD, and many other cannabinoids. Some companies use biotechnology alone to synthesize cannabinoids. It’s common for biotechnology companies to do their compound research internally, often in partnership with cannabis cultivation companies for supply, where available.

Microorganism Cannabinoid Production using Biotechnology
Microorganism Cannabinoid Production using Biotechnology

Medical Cannabis and Biotechnology

Medical marijuana is a hot topic for biopharma companies and scientists. not many marijuana-derived medicines are available on the US market yet, but a few companies are racing to get FDA approval. Some focus on profits while others focus on the greater good mission.

Medical Cannabis and Biotechnology
Medical Cannabis and Biotechnology

GW Pharmaceuticals Was The King of Cannabis Biotechnology

GW Pharmaceuticals, acquired by Jazz Pharmaceuticals (NASDAQ:JAZZ) in 2021, spent millions on developing cannabis-derived medicines. The result of their efforts became the approved drugs Sativex and Epidiolex. They have patents for epilepsy treatments and MS treatments. Traditional cannabis companies release as much THC and CBD as possible to appease confused consumers amid this research and product development.

GW Pharmaceuticals (GWPH) was the largest biotech company devoted exclusively to marijuana medicines. GWHP received FDA approval for another cannabis medicine, Sativex, to treat spasticity associated with MS. Also, reports indicate biotech companies are exploring medical uses of minor cannabinoids. A wide range of conditions are treated with cannabis-based medicines, and research is progressing despite legal challenges.

Pharmaceutical Cannabis Biotechnology
Pharmaceutical Cannabis Biotechnology

Biotech Studies Both Natural and Synthetic Cannabinoids

A few North American companies have produced cannabis-derived pharmaceuticals in recent years. At least two synthetic cannabinoids are now commercially available in the United States. In contrast, others collect additional compounds from the plant. Rather than developing synthetic compounds, some companies focus on sifting through cannabinoids in the actual plant.

Biotech Synthetic Cannabinoids
Biotech Synthetic Cannabinoids

NCCIH Funding for Cannabinoid Biotechnology

The National Center for Complementary and Integrative Health, or NCCIH for short, announced it would fund research for minor and rare cannabinoids. A biotech company is attempting to use biosynthesis with funding from NCCIH to make rare cannabinoids at less cost than typical cultivation costs.

Funding for Cannabinoid Biotechnology Studies
Funding for Cannabinoid Biotechnology Studies

Various Biotech Strategies for The Same Goal

Biotechnology companies use various strategies, such as microbes, yeast, or synthetic compounds. They all share a common goal to better understand the cannabis plant, its medical properties, and how to commercialize it. In addition, they want to learn about the endocannabinoid system and cannabinoids better. Industrial fermentation is widely understood, and as a result, most significant research operations use it. If something goes wrong, it’s easier to find a solution.

Various Biotech Cannabinoid Strategies for The Same Goal
Various Biotech Cannabinoid Strategies for The Same Goal

Synthetic Cannabinoids Have Been Around Since the 1980’s

Synthetic cannabinoids are not entirely new. The drug Marinol, for example, is a synthetic THC-based medicine approved in 1986. However, it received a patent and is rescheduled as Class II instead of Class I. Even though it’s a known synthetic equivalent of THC, this allowed some patients access to THC and acknowledged the medical benefit of THC, but only in the synthetic form.

Synthetic Cannabinoids Have Been Around Since the 1980's
Synthetic Cannabinoids Have Been Around Since the 19808217s

Cannabis Legalization and Biotechnology

Cannabis legalization and mainstream acceptance will likely be sparked by biotech research and documentation. Because of this, we’re rooting for the studies to continue. Anyone involved in the cannabis industry and advocates of cannabis should be watching biotechnology closely. Their jobs may depend on it. Arguably, the better plan would be to grow and use the cannabis plants for study instead and shift the headquarters of these operations to cannabis-friendly states or countries. Buying the plant bulk from local cultivators sounds like a good plan and supports the industry better, but I digress.


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